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SKECHERS CELEBRATES 25 YEARS

Today we’re celebrating 25 years of fabulous footwear! It all started on May 29, 1992—when the Skechers brand was born in a beach house in quaint Manhattan Beach, California. What kicked off with a single logger boot style that defined the grunge era has since grown over a quarter century to become an award-winning icon delivering comfortable lifestyle and athletic footwear worn by men, women and children around the globe.

In honor of this magical milestone and the holiday that we like to call #WorldSkechersDay, we reached out across six continents to invite some fantastic people to share their stories and experiences with Skechers over the years. From fashion experts and family bloggers to healthy living enthusiasts and athletes running the Skechers Performance Los Angeles Marathon—this eclectic group understands how 25 years of comfort, style and performance has come to define Skechers. Check it out below along with some behind the scenes fun shots from the set.

 

The party extends to Facebook where we’ve gathered some cool images submitted by fans worldwide to help mark 25 years of Skechers footwear. Check out the gallery on our page and you can submit your own awesome all-time Skechers style photos on Instagram with #Skechers25CAN. We would also love to hear your thoughts on Skechers during this celebration so let us know in the comments what you love about Skechers, your favorite Skechers memory, or what you’d love to see from Skechers in the next 25 years!

Special thanks to all who appear in our anniversary video:

FROM CANADA:
Sophie GeoffrionAdelaine MorinChloé Rochette

FROM USA:
Maisha Addai with Sarai and Shiloh; Remi Ashten; Audrey Brianne; Annemarie Chase and Jacob Kramer; Pattie Cordova; Aja Dang; Renee Evans with Madelyn, Kora, and Caleb; Kelly GilliamSara Haley with Landon and Liam; Deddeh Howard (originally from Liberia); Francis Kenneth; Kelsey Lee and Tyler Hollenbeck; Vince Lee; Heather Lieberg; Joshaunic LiseJose Madera (originally from Mexico); Kirby Morris; Rocio Ocampo; Alexis Pullen; Rodolfo Ramirez; Craig Ramsay; Tiffany Sooth with Brian, Landon Maverick, Linkin Kruz and Lukas Garian; Paris Sumpter

FROM ARGENTINA:
Santiago Garcia

FROM AUSTRALIA:
Colette McShane

FROM CHILE:
Barbara Moscoso

FROM GERMANY:
Rudi Schmidt

FROM HONG KONG:
Hana Tam

FROM INDIA:
Kavita Tungar

FROM INDONESIA:
Melissa Santoso

FROM ITALY:
Pietro Paschino

FROM KENYA:
Weldon Kirui

FROM MALAYSIA:
Teh Uh Mei

FROM PHILIPPINES:
Gerald Anderson

FROM TURKEY:
Murat Bur

MOTHER’S DAY STYLES WITH ADITI

In celebration of Mother’s Day, we reached out to photographer and blogger Aditi Mayer, who offered an insightful take on how she and her mother approach the special day with love and style.

Throughout the years, I’ve come to see the ways in which style has become, more and more, a medium for exchange and bonding between my mother and I.

For me, there has been an evolution: as a child, you’re dressed at her will; as a teen, you rebel against all that she prefers; and entering adulthood, you find your style is beginning to mirror her more and more. Let the closet sharing begin!

Shoes are a natural piece that one shares: their longevity, durability, and timelessness make it a medium for exchange and expression.

In honor of Mother’s Day, my mom and I came together for a photo shoot in some of our favorite Skechers pieces encompassing two approaches: formal and casual, both with comfort (a big must for us both). Some of our favorite looks are the Parallel – Structure sandal and the Livin Dream sandal (at select Skechers stores).

My mom and I are both suckers for added height to any outfit. But if there’s one thing that links us both, it’s that we need comfort. Wedges and platform styles are our best friends. These two styles have quickly become our daily wears, that transcend from our work lives to events. Jackpot.

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As much as we love heels, we need our share of the everyday flat — something that’ll translate to hiking terrain, bike rides, and rolling green hills. One of our biggest feats in finding the perfect flat was getting a pair that had aesthetic quality, a color that paired well with many outfits, added support for our flat feet, and a great sense of grip on the bottom.

We’ve prevailed! For the days we need a little extra comfortable loving, or know that the outdoors are in our agenda, we wear BOBS Pureflex – Supastar and Relaxed Fit: Bikers – Lounger (more colors of these are also available at select Skechers stores).

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Thanks to Skechers for helping us find our favorite pairs for the spring and summer. We’re ready for a Mother’s Day that can span everything from the outdoors to an evening out!

Aditi Mayer is the photographer and blogger behind ADIMAY.com, a site that explores the intersection of artistic expression and social action. She is passionate about using style as an agent to discuss a wide array of issues, from social politics to sustainability. Find her on Instagram at @aditimayer!

 

FIND YOUR PERFECT FIT

Each foot is unique so we’ve developed a signature fit system to help you find your favorite style in the best size to ensure the greatest comfort possible.  From the traditional Classic Fit with a medium width to Extra Wide Fit with maximum interior space, there’s great options available for any type foot and with the guide below we make it really easy to find a pair you love that fits absolutely perfectly.

SHOP MEN’S CLASSIC FIT    |    SHOP WOMEN’S CLASSIC FIT

SHOP MEN’S RELAXED FIT    |    SHOP WOMEN’S RELAXED FIT

SHOP MEN’S WIDE FIT    |    SHOP WOMEN’S WIDE FIT

SHOP MEN’S EXTRA WIDE FIT

SPRING CASUALS FOR MEN

Gentlemen, it is time to SPRING into action! Put those boots aside and freshen up your look with a new pair of Skechers. Whether you are looking for fit, fashion or function, Skechers has you covered. Check out our men’s merchandiser’s tips on the latest looks from our Men’s casual division.

DRESS DAY TO NIGHT

Looking for a shoe that can be dressed up our dressed down? The Palen – Gadon canvas style is for you. Paired with shorts for a casual afternoon lunch or pants for a nice dinner, this shoe is versatile and easy. With Gel-Infused Memory Foam and Relaxed Fit, you’ll feel sharp under any circumstance. Shown in Gray; also available in Light Navy, Light Brown and Black.

CASUAL COMFORT

Casual, comfortable and canvas… you can’t go wrong with the Porter – Zevelo! Simple in style but loaded with features like Air-Cooled Memory Foam, Classic Fit and a Skech-Air midsole, this shoe is perfect for any and all occasions. Shown in Black; also available in Khaki and Light Gray.

THE GREAT ESCAPE

Thinking about taking a vacation to Hawaii, Jamaica, or Cancun but just can’t do it right now? The Alven – Derico style brings that vacation to you. With its palm tree and hibiscus flower-printed sock liner, Air-Cooled Memory Foam and Classic Fit, this shoe will have you dreaming of island breezes. Shown in Tan; also available in Navy, Gray and Black.

SLIP INTO KNITS

This low-profile knitted stretch slip-on is definitely not a stretch to become your favorite shoe. The Boyar – Molsen is stylish and fresh with a nearly one-piece knit upper and sleek design. With Air-Cooled Memory Foam and Classic Fit, this style takes care of it all: fit, fashion, and function. Shown in Black; also available in Burgundy, Navy and Gray.

Let us know which of these men’s styles tops your list for spring… and join us next Tuesday for a first look at new casual women’s sandals!

SPRING’S PRETTIEST SANDAL FLATS

We’re celebrating spring with sandal flats! We love giving our soles a warm weather break with sandals that are easy on the feet – and Skechers is taking sandal comfort to a totally new level this season, with incredible cushioning that your heels can really sink into.

Take a look at these gorgeous MUST HAVE styles from our spring assortment, courtesy of our women’s style merchandisers… they’re prettier than ever, with everything from sparkly stones and pretty prints to studded statements, chevron and more!

ROCK THE ROCKS

The perfect blend of bling and comfort, Meditation – Chill Vibes is the softest, most durable sandal flat – with a luxurious look that can dress up or down for any spring outing. The pretty rhinestone details look gorgeous – and the addition of yoga foam will have your feet saying ohm… Namaste! Shown in Chocolate; also available in White and Navy.

GO WILD

Knit sling thongs have been all the rage for quite some time now, but the Indulge 2 – Urban Safari sandal takes it up a notch with a pretty Ikat print and a luxe foam bottom that keeps your feet in total comfort. This is an office favorite – it’s perfect for work and play! Shown in White/Black and Black/Natural.

SAY IT WITH STUDS

We love this gorgeous Indulge 2 – Free Fallin’ Roman thong sandal – it makes a statement, but is also totally versatile. Plus it has luxe foam to keep your feet feeling happy and trend-right with the microfiber suede and studded details! Shown in Black; also available in Taupe.

GLAM UP YOUR GAMS

We love glitz, and this little Indulge 2 – Glitz & Glam rhinestone thong with luxe foam delivers. The chevron design and duraleather trim give it a fashionable edge that will be the envy of your friends! So simple, versatile and luxurious looking (and feeling). Shown in Black/Gray and Multi-Shaded Taupe.

Are you inspired to revamp your flats for spring? Tell us which style you’ll start with in the comments! And for those gearing up to head outdoors, keep an eye out for our hottest sport sandals in the next couple weeks!

HOT STYLES FOR FESTIVAL SEASON

For nearly two decades, people of all ages from around the world have been lured to the desert in a Spring ritual to the Coachella festival as it kicks off the summer music fest season. These days more than 200,000 attend the iconic event held over two weekends in Indio, California. Most come for the music–with over 200 artists performing spanning every genre–that becomes a soundtrack to a fashion show occurring on the lush polo field grass. With temperatures hovering in the triple digits, Coachella offers an early exposure to sweaty summer sunshine, and with it a glimpse on the fashion trends coming in the months ahead.

The perfect festival outfit shows off personality, adapts with the weather, and keeps you comfortable through three days on your feet for 12+ hours walking miles from stage to stage.  And before or after you enter the gates, you want to be looking amazing and feeling great at the campsite, rocking out with your crew at the rental house, or lounging poolside.  Every festival may have a different feel but the concept remains the same—define your style with comfort and you’ll make it to the last set on day three!

Alliharvard 1 MiaStammer

And when it comes to comfort, Skechers always delivers.  We found a few fabulous women attending Coachella who rocked and amazingly styled their Skechers for the festival. We love these looks and hope these ladies will spark ideas on how easily you can add a little Skechers to your fest fashion plan. Alison Harvard (@AlliHarvard) poses on one of the pristine landscaped golf courses where all the best Coachella houses can be found in D’Lites – Reinvention at top and in a variation on our pink 2nd Take – Fall For Me sandal above left.  Above right Mia Stammer (@MiaStammer) shows us how to style that same pair of D’Lites only this time in black and white.

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You’re sure to see Colleen Kelly (@colliscool) wearing something like the above when she’s working her way to the front of the crowd for her favorite set. At left is the D’Lites – Reinvention again in a third color option—Mint (there’s also Gray, Pink and Navy options not seen here!) and on the right is the sandal in black.  Below Jac Vanek  (@jacvanek) proves that footwear truly is the foundation for every look…ready for the dance tent with a totally different styling of the black and white D’Lite sandals on the left and a more relaxing afternoon of indie rock on the main stage in her pink sandals at right.

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Inspired?  There’s lots of fun to be had in the months ahead—with some of largest upcoming festivals including Stagecoach this weekend in Indio, California; Sasquatch! near Seattle on Memorial Day weekend; June brings Bonnaroo in Tennessee, Governors Ball in New York City and Electric Daisy Carnival in Las Vegas; LA’s FYF Fest is in July this year; plus Lollapalooza in Chicago and Outside Lands in San Francisco come August before Electric Zoo New York, Bumbershoot in Seattle and Philadelphia’s Made in America festival all close out the season on Labor Day weekend. And that’s just top highlights from the United States!

No matter where you’re going this summer, lounge time is always key.  Relax by the hotel or house pool before you hit the event. Festival going is hard work…you deserve to be refreshed!  Isabella Peschardt (@ibellapeschardt), seen below preshow in the Indulge 2 – Urban Safari sandals, understands the strategy.

Let us know what big music event you’re looking forward to most this summer in the comments! And show us how you style your favorite pair for the festivals with #Skechers on Instagram!

INTRODUCING YOU BY SKECHERS

We’re excited to announce the launch of a new women’s footwear collection from Skechers that combines lifestyle & wellness. It’s versatile. It’s active. It’s designed for YOU and inspired by YOU because…

YOU are unique.
YOU are adventurous.
YOU deserve good things in your life.
YOU are beautiful.
YOU project kindness and empowerment.
YOU care about the world.
YOU believe in possibilities.
YOU make time to breathe and to move and to stop and love the people around you.

YOU are making it happen while also taking care to be kind to yourself. YOU by Skechers™ is designed with YOU in mind, whether you’re on the move, at work or chasing dreams. YOU can have amazing comfort and support AND your own unique and fun style in the same shoe.

To celebrate YOU, we’ve recruited an amazing team of wellness and healthy living gurus to guide and inspire so check back often for guest blogs in the months ahead. See the story of YOU unfold @YOUbySkechers on Facebook and Instagram. And we would love for YOU to engage the conversation by sharing images that illustrate how YOU live and wear the new collection with #YOUbySkechers.

Check out the initial assortment of YOU by Skechers footwear today at skechers.com. More styles and colors will be coming soon!  Let us know what you think of the new collection in the comments!

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